SIGNAL x BAVSE: Social Media
Cultural
Social Media Promo Video
Prague
2025
We collaborated with BAVSE during SIGNAL Festival, one of Prague’s most iconic light and media art events — transforming the city into an open-air gallery. This project was all about celebrating the creative energy of Prague at night, bringing people together under neon skies, and documenting a movement that’s as much about community as it is about spectacle.
Summary
BAVSE hosted a side event during SIGNAL that pulsed with movement, sound, and light — a pop-up gathering that fused urban culture with nightlife, design, and creative expression. We were there to document the atmosphere, amplify the story on socials, and produce a stylized afterfilm that captured the spirit of the night and BAVSE’s place within it.
Challenge
With Prague flooded by people and visuals during SIGNAL, the challenge was to cut through the noise — to find the intimate moments, the motion in the crowd, the identity of BAVSE within a larger spectacle. We had to move fast, shoot smarter, and make the brand feel present in the middle of an already sensory-heavy experience.
Solutions
We focused on capturing light as a living character — integrating the SIGNAL installations as part of our story world, not just backdrops. Quick-turn social media edits, live snippets, and atmospheric reels allowed BAVSE to make noise in real time, while the afterfilm watch here extended the story with cinematic visuals and a beat-driven narrative arc.
